Cinco de Mayo: A Celebration of Flavor, History, and Heritage


Every May 5th, communities across the U.S. come alive with music, color, and the irresistible aroma of traditional Mexican food. While many enjoy the festivities, few know the deeper story behind Cinco de Mayo—and how it connects not just to Mexico, but to the United States as well. 

A Victory That Crossed Borders 

Cinco de Mayo honors the Battle of Puebla, where brave Mexican fighters from Puebla halted the French army—one of the strongest at the time—as it advanced from Veracruz with ambitions beyond Mexico, possibly into the U.S. This unlikely triumph became a symbol of resistance, pride, and a moment of shared protection between nations. 

Food: The Heart of Every Celebration 

At Mexico Rico La Costeña, we believe that flavor carries history. When you open a can of Refried Black Beans, or add Pickled Jalapeño Nacho Slices to your tacos, you’re not just cooking—you’re continuing a legacy. 

From our Chipotle Peppers in Adobo Sauce to hearty Homestyle Mexican Salsa, our products bring convenient, authentic flavor straight to your kitchen, no matter where you are or where your roots begin. 

Whether you're reconnecting with your heritage, exploring new tastes, or creating cross-cultural traditions at home—you’re part of this celebration. 

Let Cinco de Mayo Mean More This Year 

This May 5th, why not go beyond the usual? 

• Try cooking a new dish that tells an old story—like Chipotle Chicken and bean tostadas with taquera salsa. 

• Add a flavorful twist to your usual meals using ingredients that bring Mexico’s top flavors to your table. 

• Gather with friends and enjoy this day. 

At Mexico Rico La Costeña, we're proud to be in your pantry, your kitchen, and your traditions—old and new. Our mission is to help every table tell a story that’s full of culture, flavor, and connection. 

Explore our full collection of Mexican favorites here and find new ways to celebrate Cinco de Mayo with boldness and heart.